Our highly experienced team have a great understanding of advancing digital technology
At MannBenham, we have always been at the forefront of digital technology and have practical experience with new technologies as they evolve.
The online gambling industry is growing at an exponential rate due to the emergence of new technologies such as hybrid games, Virtual Reality (VR) and Augmented Reality (AR).
Operators use these technologies to differentiate themselves from their competitors and succeed in this highly competitive industry. Even land-based operators are introducing hybrid table games to attract customers and keep them engaged – these are a combination of online and land-based casino games where the ease and fast-paced experience of slot machines is combined with a live dealer on hand.
To attract more players and enhance the ‘User Experience (UX or UE)‘ many companies are adopting the latest gambling techniques such as skill-based casino offerings. Skill-based games are the games in which the skill of the player, rather than chance, is the dominant factor in affecting the outcome of the games. As future generations of egamers are increasingly becoming accustomed to a more engaging and immersive experience, egaming software companies are developing hybrid and skill-based experiences to attract new customers and to differentiate themselves from the competition.
Virtual Reality (VR) Augmented Reality (AR)
The use of Virtual Reality and Augmented Reality also increases the engagement of players and enhances viewing experiences, which drives the demand.
Digital Technology | What we do
Our egaming advisers have worked across many aspects of the egaming industry and are on hand to help discuss and advise egaming companies on their best course of action, and what technologies best suit them from payment to visual adaptation.
However, as technology further develops and the user experience becomes more sophisticated, so does the need for the back-end systems to become equally if not more sophisticated. Artificial Intelligence (AI) is no longer a thing of science fiction, with software learning as it processes data, and further enhancing the experience becoming more dynamic and non-linear in the way outcomes transpire. We are constantly aware that there is a need for instant rewards, achievements, skins, personalisation, and many more are also demanded by players. As a consequence we ensure we stay abreast of market and technological developments.